Generate equivalent fractions using area models and the multiply-top-and-bottom-by-the-same-number rule.
Equivalent fractions name the exact same amount using different-size pieces. If you cut every piece of a fraction model into the same number of smaller pieces, both the shaded count and the total count multiply by that same number, so the fraction value never changes.
That cutting picture is exactly what the rule "multiply the numerator and denominator by the same number" means. Always multiply both parts together, never add.
Mastery looks like: They generate equivalent fractions using an area model and the multiply-top-and-bottom rule, and check whether two fractions are equivalent.
Common stumbles: Adding the same number to the top and bottom instead of multiplying; multiplying only the numerator or only the denominator.
See it visually
Interactive, spoken-aloud tools that show this idea in motion.