Apply the triple-bottom-line framework and the circular-economy model, and use life-cycle assessment to evaluate a product across its entire life rather than one visible stage.
Sustainability is commonly defined, following the 1987 United Nations Brundtland Commission report, as meeting the needs of the present without compromising the ability of future generations to meet their own needs. The triple bottom line frames sustainability as requiring three things together, not just one: environmental (ecological impact and resource use), social (equity, community well-being, worker conditions), and economic (financial viability) -- summarized informally as "people, planet, profit." This last leg is easy to overlook: an environmentally ideal idea that cannot sustain itself financially is not fully sustainable either, since it will not last.
The circular economy model contrasts with the traditional linear "take-make-dispose" economy: instead, products are designed from the start to be repaired, reused, remanufactured, or fully recycled back into new products, minimizing both virgin resource extraction and waste -- a whole-system, design-level version of Week 32's waste hierarchy. Life-cycle assessment (LCA) tallies a product's total environmental impact across its ENTIRE life -- raw material extraction, manufacturing, transport, use, and end-of-life -- rather than judging it by just one visible stage, which matters because a product that looks "green" during use (an electric vehicle with no tailpipe emissions, for instance) can still carry real upstream impacts from mining battery materials and manufacturing; a fair comparison has to account for the whole life cycle, not just the most visible part.
Mastery looks like: They can apply the triple-bottom-line framework to identify which leg (if any) a described practice fails, contrast the linear and circular economy models with a specific example, and calculate a life-cycle break-even point from given figures.
Common stumbles: Treating "sustainable" as a synonym for "environmentally friendly" alone, dropping the social and economic legs; judging a product's environmental impact from only its most visible life-cycle stage.